skip to main content
Language:
Search Limited to: Search Limited to: Resource type Show Results with: Show Results with: Search type Index

Exploring Young Consumers' Trust and Purchase Intention of Organic Cotton Apparel

Digital Resources/Online E-Resources

Citations Cited by
  • Title:
    Exploring Young Consumers' Trust and Purchase Intention of Organic Cotton Apparel
  • Author: Tong, Xiao ; Su, Jin
  • Description: Sales of organic cotton products have grown significantly in recent years, as consumers increasingly seek out sustainable, chemical-free fiber. Considering consumer trust is essential for growing the organic clothing market, this study aims to investigate the key factors that may influence young consumers' trust and purchase intentions of organic apparel products. Specifically, this study explores the relationships between corporate social responsibility (CSR) reputation, product price, organic label, and consumer trust and purchase intentions by surveying college students.
  • Publisher: Iowa State University Digital Repository
  • Creation Date: 2016
  • Language: English
  • Source: Iowa State Digital Repository
Back to results list
INSPIRE LIBRARY - TON DUC THANG UNIVERSITY (84-028) 37 755 057 Feedback
19 Nguyen Huu Tho St. Dist.7, HCM thuvien@tdtu.edu.vn

Copyright © 2017 INSPIRE LIBRARY - TON DUC THANG UNIVERSITY

Searching Remote Databases, Please Wait