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Influence of consumers’ perceived risk on consumers’ online purchase intention

Journal of research in interactive marketing, 2018-10, Vol.12 (3), p.309-327 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2018 ;ISSN: 2040-7122 ;EISSN: 2040-7130 ;DOI: 10.1108/JRIM-11-2017-0100

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