Language:

Social Media in Travel, Tourism and Hospitality: Theory, Practice and Cases

Copyright © Marianna Sigala, Evangelos Christou and Ulrike Gretzel 2012 ;ISBN: 131705380X ;ISBN: 9781317053804 ;ISBN: 9781409420927 ;ISBN: 1409420914 ;ISBN: 9781409420910 ;ISBN: 1409420922 ;ISBN: 9781138247598 ;ISBN: 1138247596 ;EISBN: 9781317053798 ;EISBN: 1317053796 ;EISBN: 9781317053804 ;EISBN: 1315609517 ;EISBN: 9781315609515 ;EISBN: 131705380X ;EISBN: 1409420914 ;EISBN: 9781409420910 ;EISBN: 9781409420927 ;EISBN: 1409420922 ;EISBN: 9781409485148 ;EISBN: 1409485145 ;DOI: 10.4324/9781315609515 ;OCLC: 1018155758 ;OCLC: 772524300

Full text available

Citations Cited by

Actions
1. Add to My Research
2. Remove from My Research
3. E-mail
4. Print
5. Permalink
6. Citation
7. EasyBib
8. EndNote
9. RefWorks
10. Delicious
11. Export RIS
12. Export BibTeX

Title:
Social Media in Travel, Tourism and Hospitality: Theory, Practice and Cases
Author: Christou, Evangelos
Sigala, Marianna ; Sigala, Marianna ; Gretzel, Ulrike ; Christou, Evangelos
Subjects: Economics. Production ; Hospitality industry ; Hospitality industry-Social aspects ; Human Geography ; Information Technology Industries ; Library & Information Science ; Marketing Management ; Place marketing ; Social aspects ; Social media ; Sociology of Sport ; Tourism ; Tourism-Social aspects ; Travel ; Web 2.0
Description: Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.
Related Titles: New Directions in Tourism Analysis
Publisher: United Kingdom: Routledge
Creation Date: 2012
Format: 339
Language: English
Identifier: ISBN: 131705380X
ISBN: 9781317053804
ISBN: 9781409420927
ISBN: 1409420914
ISBN: 9781409420910
ISBN: 1409420922
ISBN: 9781138247598
ISBN: 1138247596
EISBN: 9781317053798
EISBN: 1317053796
EISBN: 9781317053804
EISBN: 1315609517
EISBN: 9781315609515
EISBN: 131705380X
EISBN: 1409420914
EISBN: 9781409420910
EISBN: 9781409420927
EISBN: 1409420922
EISBN: 9781409485148
EISBN: 1409485145
DOI: 10.4324/9781315609515
OCLC: 1018155758
OCLC: 772524300
Source: Ebook Central Academic Complete

Back to results list


INSPIRE LIBRARY - TON DUC THANG UNIVERSITY	(84-028) 37 755 057	Feedback
19 Nguyen Huu Tho St. Dist.7, HCM	thuvien@tdtu.edu.vn	Feedback

Social Media in Travel, Tourism and Hospitality: Theory, Practice and Cases

Searching Remote Databases, Please Wait