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Analysis of Young Chinese Purchase Intention on TikTok Live Streaming

Management review : an international journal, 2022-06, Vol.17 (1), p.65-99 [Peer Reviewed Journal]

COPYRIGHT(C) KYOBO BOOK CENTRE ALL RIGHTS RESERVED ;ISSN: 1975-8480

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  • Title:
    Analysis of Young Chinese Purchase Intention on TikTok Live Streaming
  • Is Part Of: Management review : an international journal, 2022-06, Vol.17 (1), p.65-99
  • Publisher: The Korea Chapter of The Institute for Operations Research and the Management Sciences
  • Language: Korean
  • Identifier: ISSN: 1975-8480
  • Source: ProQuest Central
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