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Toward Consumer Sustainable Consumption: Examining Factors Influencing Green Product Purchase Intention

Marketing and Smart Technologies, p.307-317 [Peer Reviewed Journal]

The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd. 2022 ;ISSN: 2190-3018 ;ISBN: 981169267X ;ISBN: 9789811692673 ;EISSN: 2190-3026 ;EISBN: 9789811692680 ;EISBN: 9811692688 ;DOI: 10.1007/978-981-16-9268-0_25

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