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A Study on the Impact of Apparel Industry Product Image on Customer Purchase Intention

Proceedings of the Fourteenth International Conference on Management Science and Engineering Management, p.301-314

The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2021 ;ISSN: 2194-5357 ;ISBN: 3030498883 ;ISBN: 9783030498887 ;EISSN: 2194-5365 ;EISBN: 9783030498894 ;EISBN: 3030498891 ;DOI: 10.1007/978-3-030-49889-4_25

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