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A Study on the Impact of Customer Engagement on Continued Purchase Intention for Online Video Websites VIP Service

Proceedings of the Thirteenth International Conference on Management Science and Engineering Management, p.668-682

Springer Nature Switzerland AG 2020 ;ISSN: 2194-5357 ;ISBN: 9783030212544 ;ISBN: 3030212548 ;EISSN: 2194-5365 ;EISBN: 3030212556 ;EISBN: 9783030212551 ;DOI: 10.1007/978-3-030-21255-1_51

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