skip to main content
Language:
Search Limited to: Search Limited to: Resource type Show Results with: Show Results with: Search type Index

The Stimulus-Organism-Response (SOR) Model-Based Analysis on Appliances Acquisition in the Philippines: An Empirical Study on Consumers’ Behavior towards Purchasing Refrigerators

IOP conference series. Earth and environmental science, 2023-07, Vol.1199 (1), p.12029 [Peer Reviewed Journal]

Published under licence by IOP Publishing Ltd ;Published under licence by IOP Publishing Ltd. This work is published under http://creativecommons.org/licenses/by/3.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1755-1307 ;EISSN: 1755-1315 ;DOI: 10.1088/1755-1315/1199/1/012029

Full text available

Citations Cited by
  • Title:
    The Stimulus-Organism-Response (SOR) Model-Based Analysis on Appliances Acquisition in the Philippines: An Empirical Study on Consumers’ Behavior towards Purchasing Refrigerators
  • Author: Jornales, Daniel Collin G.
  • Subjects: Appliances ; Consumer Behavior ; Consumers ; Empirical analysis ; Energy Efficiency ; Environmental labelling ; Familiarity ; Hedonic response ; Motivation ; Organisms ; Purchasing ; Refrigerators ; Technology Management
  • Is Part Of: IOP conference series. Earth and environmental science, 2023-07, Vol.1199 (1), p.12029
  • Description: Abstract Through the Stimulus-Organism-Response (SOR) Model, the paper was designed to answer five (5) questions: (a) What are the factors affecting the decision of the Filipinos in buying refrigerators?; (b) What are the reasons that encourage Filipinos to purchase refrigerators?; (c) What is the relationship between energy labels and the purchasing behavior of the Filipinos?; (d) What are the internal and external referents associated in purchasing behavior?; and (e) How do socio-demographics affect the purchasing behavior? SOR explains that several external aspects can act as a stimulus which influences a person’s internal state, referring to the organism, which will result to certain behavioral response. The prevailing motivation of consumers rely on their hedonic behavior which attributes with the experiences of sensory appeals including emotion and gratification The study suggests that the consumers lack ample knowledge and capacity to use their familiarity and awareness on the existence of energy labels on making sound decisions when purchasing refrigerators. The importance of energy labels was being set aside by the consumers when being conflicted with the product’s brand, features, and aesthetics. Subsequent interventions of government may be necessary in order to address the gap between the consumers purchasing motivation and purchasing behavior. The intensification of information campaign and supporting policies may provide avenue to ensure that consumers are empowered on choosing energy efficient appliances. Furthermore, the development of a comprehensive communication plan that will cut across sector may address the concerns on the appliances acquisition of the Filipinos.
  • Publisher: Bristol: IOP Publishing
  • Language: English
  • Identifier: ISSN: 1755-1307
    EISSN: 1755-1315
    DOI: 10.1088/1755-1315/1199/1/012029
  • Source: IOP Publishing (Open access)
    IOPscience (Open Access)
    Alma/SFX Local Collection
    ProQuest Central
Back to results list
INSPIRE LIBRARY - TON DUC THANG UNIVERSITY (84-028) 37 755 057 Feedback
19 Nguyen Huu Tho St. Dist.7, HCM thuvien@tdtu.edu.vn

Copyright © 2017 INSPIRE LIBRARY - TON DUC THANG UNIVERSITY

Searching Remote Databases, Please Wait