Effects of mobile augmented reality apps on impulse buying behavior: An investigation in the tourism field
Heliyon, 2020-08, Vol.6 (8), p.e04667-e04667, Article e04667 [Peer Reviewed Journal]2020 The Author(s) ;2020 The Author(s) 2020 ;ISSN: 2405-8440 ;EISSN: 2405-8440 ;DOI: 10.1016/j.heliyon.2020.e04667 ;PMID: 32923709
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