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Relationship Quality and Purchase Intention and Behavior: The Moderating Impact of Relationship Strength

Journal of business and psychology, 2010-03, Vol.25 (1), p.87-98 [Peer Reviewed Journal]

2010 Springer Science+Business Media, LLC ;Springer Science+Business Media, LLC 2009 ;Springer Science+Business Media, LLC 2010 ;ISSN: 0889-3268 ;EISSN: 1573-353X ;DOI: 10.1007/s10869-009-9127-z

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